Hims Hair vs Keeps
Two large US telehealth hair-loss programs competing on the same generic actives (finasteride + minoxidil) but with different bundle structures, pricing tiers, and brand identities. Both ship to all 50 states.
Side-by-side
| Dimension | Hims Hair | Keeps |
|---|---|---|
| Starting price | From $20/mo for generic finasteride | From $25/mo for generic finasteride |
| Bundle options | Finasteride + topical minoxidil + biotin gummies | Finasteride + minoxidil; cleaner SKU set |
| Visual brand | Lifestyle / men's-magazine voice | Restrained, clinical voice; less marketing-heavy |
| Provider model | Async messaging; sync where required | Async; consult required to start |
| Cancellation | Pause in dashboard; some friction reported | Pause more straightforward per user reports |
Who should pick which
First-timers who want a complete kit
Pick Hims Hair
Hims's bundle covers minoxidil, biotin, shampoo in one box. More to abandon if you stop, but less to assemble at start.
Cost-focused users
Pick Keeps
Keeps's SKU stack is leaner and rarely auto-bundles non-essential items into the cart.
Visit each program
Both links below are affiliate. Commission does not influence our ranking. See methodology.
Other hair loss platform comparisons
Frequently asked
Is Hims Hair or Keeps better?+
Both platforms target the same vertical (hair loss) and differ on price, drug menu, and clinical model. See the side-by-side table above and the editorial picks below it.
How much does Hims Hair vs Keeps cost?+
Hims Hair starts at From $20/mo for generic finasteride Keeps starts at From $25/mo for generic finasteride These are the program subscription fees; the medication itself may be separately priced depending on whether insurance is involved.
How do I cancel Hims Hair or Keeps?+
Hims Hair: Pause in dashboard; some friction reported Keeps: Pause more straightforward per user reports If a platform makes cancellation difficult, contact your card issuer to dispute charges and document your cancel attempts.